In Kenya, Mobile Data is King

In fact, about 99% of all (actual) internet subscribers in the country get online via GPRS/EDGE and 3G on their mobile devices:

The distribution is lop-sided with the vast majority of these users being Safaricom subscribers, although it should be noted they did have a 7 year lead on the other mobile service providers to lay out their infrastructure and sign up eager customers:

Bharti Airtel will likely gain market share once they begin offering 3G data connectivity in March and with their Sh1/min promotional tariff offering, that’s riling up Safaricom’s chief, they’re bound to sign up quite a few new and disgruntled subscribers.

Home Broadband

Is broadband connectivity in the home going to rise in significance? If it will, this data certainly doesn’t point to any surge in that direction anytime soon, the arrival of undersea fiber cables notwithstanding. The high order bit is the prohibitive cost of broadband service and computing equipment compared to the cost of an internet-capable mobile phone and subscription. This limiting factor is endemic to many developing countries:

The take-away in all this? Confirming perhaps what was known only anecdotally – the audience for software developers remains with mobile phone users.